Productpilot prelaunch website

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Neue Räumlichkeit
Stefan Ammon
Gutzkowstraße 7HH
Frankfurt am Main
++49 69 34 87 62 27
ammon@neue-raeumlichkeit.net
  • Project: Productpilot prelaunch website
  • Date: October 2005 - November 2005
  • Client: Messe Frankfurt Medien & Service
  • Tasks: consulting, conception, design, programming

To promote the upcoming business matching portal of productpilot weeks before the official launch a prelaunch website was installed. Here visitors could gather information about the soon accessible services. To give it all a more playful touch and to generally draw people´s attention to the site a raffle with various prizes to win served as teaser.

A web game in the style of MEMORY was conceived and implemented. The game used the key visual´s elements as memory cards with different characters appearing on top of them – searching for services and supplies. Their requests – written in speech baloons – were the only hint to find the matching couples. This exhausting method illustrated the time consuming search for services before the upcoming launch of Productpilot. A subsequent movie demonstrated the ease of business matching with the productpilot portal
 
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